In Process Coaching
Critical Business School, Brooklyn, NY
Nitzan Hermon is a coach, writer, and educator working at the intersection of self-actualization, language, and creative practice.
Through 1:1 coaching and facilitated groups, he helps creatives and leaders identify their creative surplus - the energy and ideas that live beyond what's asked for - and integrate it into their work and way of being.
Background
Nitzan has been working with individuals and companies since 2010. He teaches at Parsons School of Design (Strategic Design Management, Complexity by Design, Communication Design) and was an inaugural member and Coach in Residence at NEW INC, the New Museum's incubator for art and technology.
He is certified as a Warm Data Host through the International Bateson Institute and founded Critical Business School, a year-long design and leadership program in Brooklyn with over 200 alumni.
His earlier work focused on AI, systems thinking, and design. He wrote extensively on artificial intelligence and human-machine collaboration, arguing that creative capacity exists in navigating between narrow domains - the space where humans think across disciplines.
Current Work
Nitzan founded Critical Business School in 2026, a practitioner-led alternative education program at Index Space in Brooklyn. He coaches through In Process and writes at Being in Space, a Substack exploring creative surplus and self-authorship.
His approach is developmental rather than prescriptive - creating space for people to find language for their intuition and navigate the tension between fitting in and self-authorship.